Position

SEO Specialist

Description

We are looking for an SEO Specialist to manage all search engine optimization activities.

You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

Responsibilities
  • Technical Analysis: Conduct comprehensive technical site audits on desktop as well as mobile to identify gaps like page indexing, text to HTML ratio, broken links, page speed, mobile-friendliness, etc. and suggest recommendations.
  • On-Page Optimization: Conduct detailed analysis of all on-page attributes like H1 tags, meta-tags, title tags, etc. and provide recommendations based on SEO best practices for optimization.
  • Off-page: Conduct in-depth link analysis by evaluating multiple link data points and properties. Off Page Promotions (Article, Blog, directories, forums, bookmarking, micro blog, social networks, press release, news, classifieds, business directories).
  • Categorize the links as positive or negative impact links and create action plans around link building or removal.
  • SEO analytics: Conduct data analysis on SEO and derive actionable insights to enable continuous optimization. Be analytical and creative in representing SEO data in different reports and dashboards. Provide SEO insights on the client deliverables.
  • Keep pace with SEO, search engine, social media, and internet marketing industry trends and developments.
  • Develop strategies required to provide the keyword to page mapping, identify content gaps and suggestions in the form of content calendars for both on and off the site.
  • Providing suggestions to improve website page load speed on desktop and mobile and also mobile-friendliness.
  • Conducting competitor research for keyword gaps, content gaps, and other SEO opportunities.
  • Using Google Analytics to conduct performance reports regularly.
  • Creating Backlink, articles and directory posting, press releases, etc.
  • Apply knowledge of PPC programs and optimize data gathered from both organic and paid sources.
  • Identifying and implementing strategies for increasing site traffic through organic search listings without being blacklisted.
  • Assisting in layout of web pages when required.
  • Design, build and maintain a strong social media presence.
  • Contribute to social media engagement and brand awareness campaigns.
  • Work closely with the graphic designing team.
Benefits
  • 24 Leaves a year (you get paid for not taking leaves). Weekend Offs excluded.
  • Excellent work-life balance
  • Competitive Salary for your profile
  • Performance Bonus
  • Awards and Recognitions
  • No Micro-Management
  • High Job Stability
  • Team Outings & Friday Fun
  • Training Sessions
  • Team Building Activities

Full Time

Job Location

Office No. 250, 2nd Floor, Tower B2 - Spaze IT Tech Park, Sohna Road, Sector 49, Gurugram, Haryana, 122018

Skills
  • Minimum 3 Years of Working Experience in the relevant field.
  • Proficiency in SEO, SMO and Google AdWords (PPC and other paid campaigns).
  • International SEO, ccTLDs, markup, sitemaps and GSC implementation.
  • Must be able to deliver growth in keyword ranking
  • Hands-on SEO experience in creating quality backlinks on High authority websites.
  • Proficiency in MS Office (Excel, Word, PowerPoint).
  • Experience working with popular keywords tools (Google Keyword Planner, SEMrush, etc.).
  • Technical Site audits analysis, recommendations and implementations.
  • Keyword Research and Competitor Analysis.
  • Content analysis.
  • Have excellent interpersonal and teamwork skills.
  • Comfortable working in a dynamic and fast-paced work environment.
  • Experience with SEO and SEM Strong written, verbal and collaboration skills.
  • Skilled in digital marketing techniques like social media marketing, search engine optimization (SEO), ORM, etc.
  • Skilled in Google Analytics, SEO tools, WordPress.
  • Good communication and interpersonal skills.
Experience

Min.3 Years

Working Hours

9:30am - 7pm

Working days

Monday – Friday

Salary

As per company norms

Date posted

November 30, -0001